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Articles

The Behavioral Science Blog of Jason Hreha

Featured Articles

Hooked How To Form Habit Forming Products Is Wrong

Hooked: How to Build Habit Forming Products Is Wrong

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Behavioral Science Consultancy: Why you probably shouldn’t hire one

Behavioral Science Consultancy: Why you probably shouldn’t hire one

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Here's Why the Loop is Stupid

Here’s Why the Loop is Stupid

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The death of behavioral economics

The Death Of Behavioral Economics

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Latest Articles

problem validation

Problem Validation: The Key To A Successful Product

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Dan Ariely

Dan Ariely Investigation by The Source – The Lies Researcher – Transcript

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parrot theory

Parrot Theory

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introspective intelligence

Introspective Intelligence: Key To Behavior Change

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albert ellis

Commitment Contracts: Their Modern Origin

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goal menu

Goal Menu

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transformative practice

Transformative Practices: The New Habits

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anti knowledge

Anti-Knowledge

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habit menu

Habit Menu

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hooked model

The Hooked Model

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habit agnostic

Habit Agnostic

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routinery product critique

Routinery Product Critique

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fabulous app product critique

Fabulous App Product Critique: Onboarding

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noom product critique

Noom Product Critique: Onboarding

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habit coach

Habit Coaching: A Necessity For High Performers

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irrational labs

Irrational Labs: 3Bs of Behavioral Design

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behavioral strategist

Behavioral Strategist: The Behavioral Science Role Of The Future

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behavioral science advisor

Behavioral Science Advisor

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cognitive mirroring

Cognitive Mirroring

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pyrrhic intervention

Pyrrhic Interventions: The Problem With Most Behavior Change Programs

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How to create a habit

How To Create A Habit In 4 Steps

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The Behavioral State Model

The Behavioral State Model

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Fogg Behavior Model: An Overview

Fogg Behavior Model: An Overview

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What is a habit?

What is a habit?

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Hooked How To Form Habit Forming Products Is Wrong

Hooked: How to Build Habit Forming Products Is Wrong

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Habit Formation is actually habit matching

Habit Formation is actually Habit Matching

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behavioral strategy the new business function

Behavioral Strategy: The New Business Function

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What is a zombie product and how to avoid it

Zombie Product: What it is and how to avoid it

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Behavioral Science Firm: Should you hire one? Probably not.

Behavioral Science Firm: Should you hire one? Probably not.

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Behavior Market Fit determines Product Market Fit

Behavior Market Fit Determines Product Market Fit

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Behavioral Science Consultancy: Why you probably shouldn’t hire one

Behavioral Science Consultancy: Why you probably shouldn’t hire one

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Beware of the pop psychologist with the "variability" hammer

Beware of the pop psychologist with the “variability” hammer

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Your social status is killing you

Your social status is killing you

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Are you afraid of missing out? I am.

Are you afraid of missing out? I am.

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What doctors and behavioral scientists have in common

What doctors and behavioral scientists have in common

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Psychology studies that *actually* pass the test

Psychology studies that actually pass the test

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Virtual Reality Is Our Savior: A Vision Of The Future Of Education

Virtual Reality Is Our Savior: A Vision Of The Future Of Education

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Stop interviewing your candidates - seriously

Stop interviewing your candidates – seriously

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To be happy... give

To be happy… give

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Your grandma could probably destroy most behavioral science PhDs

Your grandma could probably destroy most behavioral science PhDs

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.current-menu-item > a{color:var(--bricks-color-kvrdsw);}#nav-menu .bricks-nav-menu .current-menu-item > .brx-submenu-toggle > *{color:var(--bricks-color-kvrdsw);}#nav-menu .bricks-nav-menu > .current-menu-parent > a{color:var(--bricks-color-kvrdsw);}#nav-menu .bricks-nav-menu > .current-menu-parent > .brx-submenu-toggle > *{color:var(--bricks-color-kvrdsw);}#nav-menu .bricks-nav-menu > .current-menu-ancestor > a{color:var(--bricks-color-kvrdsw);}#nav-menu .bricks-nav-menu > .current-menu-ancestor > .brx-submenu-toggle > *{color:var(--bricks-color-kvrdsw);}#nav-menu .bricks-nav-menu > li:hover > a{color:var(--bricks-color-kvrdsw);}#nav-menu .bricks-nav-menu > li:hover > .brx-submenu-toggle > *{color:var(--bricks-color-kvrdsw);}#nav-menu .bricks-nav-menu > li{margin-right:15px;margin-left:15px;}#nav-menu .bricks-nav-menu .brx-submenu-toggle button{margin-left:5px;}#nav-menu .bricks-nav-menu .sub-menu{background-color:var(--bricks-color-ebytiy);box-shadow:0 10px 10px 0 rgba(0,0,0,.06);}#nav-menu .bricks-nav-menu .sub-menu > li > a{color:var(--bricks-color-kvrdsw);font-size:16px;font-family:"Poppins";font-weight:500;line-height:46px;}#nav-menu .bricks-nav-menu .sub-menu > li > .brx-submenu-toggle > *{color:var(--bricks-color-kvrdsw);font-size:16px;font-family:"Poppins";font-weight:500;line-height:46px;}#nav-menu .bricks-nav-menu .sub-menu > li:hover > a{color:var(--bricks-color-ebytiy);}#nav-menu .bricks-nav-menu .sub-menu > li:hover > .brx-submenu-toggle > *{color:var(--bricks-color-ebytiy);}#nav-menu .bricks-nav-menu .sub-menu .menu-item:hover{background-color:var(--bricks-color-kvrdsw);}#nav-menu .bricks-nav-menu .sub-menu > .current-menu-item > a{background-color:var(--bricks-color-ebytiy);color:var(--bricks-color-jyehyf);}#nav-menu .bricks-nav-menu .sub-menu > .current-menu-item > .brx-submenu-toggle{background-color:var(--bricks-color-ebytiy);}#nav-menu .bricks-nav-menu .sub-menu > .current-menu-ancestor > a{background-color:var(--bricks-color-ebytiy);color:var(--bricks-color-jyehyf);}#nav-menu .bricks-nav-menu .sub-menu > .current-menu-ancestor > .brx-submenu-toggle{background-color:var(--bricks-color-ebytiy);}#nav-menu .bricks-nav-menu .sub-menu > .current-menu-item > .brx-submenu-toggle > *{color:var(--bricks-color-jyehyf);}#nav-menu .bricks-nav-menu .sub-menu > .current-menu-ancestor > .brx-submenu-toggle > *{color:var(--bricks-color-jyehyf);}#nav-menu .bricks-nav-menu .sub-menu a{padding-top:0;padding-bottom:0;padding-left:28px;}#nav-menu .bricks-nav-menu .sub-menu button{padding-top:0;padding-bottom:0;padding-left:28px;}#nav-menu .bricks-nav-menu .sub-menu .brx-submenu-toggle button{padding-left:28px;}#nav-menu .bricks-nav-menu .sub-menu > .current-menu-item > a:hover{color:var(--bricks-color-jyehyf);}#nav-menu .bricks-nav-menu .sub-menu > .current-menu-item > .brx-submenu-toggle > *:hover{color:var(--bricks-color-jyehyf);}#nav-menu .bricks-nav-menu .sub-menu > .current-menu-ancestor > a:hover{color:var(--bricks-color-jyehyf);}#nav-menu .bricks-nav-menu .sub-menu > .current-menu-ancestor > .brx-submenu-toggle > *:hover{color:var(--bricks-color-jyehyf);}#nav-menu .menu-btn{background:#db2529;transition:.4s all ease;}#nav-menu .menu-btn:hover{background:#000;transition:.4s all ease;}#nav-menu .menu-btn a{color:#fff !important;padding:0 10px;}@media (max-width: 1100px){#nav-menu .bricks-nav-menu > li > a{font-size:14px;letter-spacing:.05em;}#nav-menu .bricks-nav-menu > li > .brx-submenu-toggle > *{font-size:14px;letter-spacing:.05em;}#nav-menu .bricks-nav-menu > li{margin-right:0;margin-left:20px;}}@media (max-width: 767px){#nav-menu{display:none;}}@media (max-width: 767px){#brxe-sljjtn{font-size:34px;}#brxe-sljjtn:hover{color:var(--bricks-color-kvrdsw);fill:var(--bricks-color-kvrdsw);}}@media (max-width: 767px){#brxe-bxbnhi{font-size:34px;display:none;color:var(--bricks-color-kvrdsw);fill:var(--bricks-color-kvrdsw);}}#brxe-lzdufn{display:none;}@media (max-width: 767px){#brxe-lzdufn{padding-right:10px;padding-left:10px;display:block;}}#brxe-dnvlwy button{font-size:18px;color:var(--bricks-color-jyehyf);font-weight:400;padding-right:0;padding-left:20px;}#brxe-dnvlwy .title{font-size:0px;color:var(--bricks-color-ebytiy);font-family:"Open Sans";}#brxe-dnvlwy .bricks-search-overlay:after{background-color:rgba(0,0,0,.8);}#brxe-dnvlwy input[type=search]{border:0;border-color:var(--bricks-color-ebytiy);}#brxe-dnvlwy form{font-size:50px;line-height:1.5em;color:var(--bricks-color-ebytiy);font-weight:500;text-align:center;font-family:"Open Sans";border-bottom:1px solid var(--bricks-color-ebytiy);border-bottom-right-radius:4px;border-bottom-left-radius:4px;padding-bottom:5px;}#brxe-dnvlwy input[type=search]::placeholder{color:rgba(255,255,255,.58);}#brxe-dnvlwy{width:100%;max-width:1140px;}#brxe-dnvlwy input[type="search"]{font-size:50px;color:#fff;}#brxe-dnvlwy .bricks-search-form{max-width:70%;}#brxe-dnvlwy .bricks-search-overlay{background-color:rgba(255,255,255,0);}#brxe-dnvlwy button.close{font-size:30px;color:#fff;top:48%;}#brxe-dnvlwy .brxe-search{width:fit-content;}@media (max-width: 767px){#brxe-dnvlwy button{padding-left:10px;width:40px;}}#brxe-voyydh{width:10%;display:grid;align-items:initial;justify-content:flex-end;}@media (max-width: 1100px){#brxe-voyydh{width:100%;max-width:60px;}}@media (max-width: 991px){#brxe-voyydh{max-width:40px;}}@media (max-width: 767px){#brxe-voyydh{max-width:40px;padding-left:0;width:100%;}}#brxe-rdznib{display:flex;align-items:center;align-self:center !important;width:66%;justify-content:flex-end;}@media (max-width: 1100px){#brxe-rdznib{width:78%;}}@media (max-width: 767px){#brxe-rdznib{width:50%;}}#brxe-tgltmb{flex-direction:row;align-self:center !important;justify-content:space-between;align-items:center;padding-right:0;padding-left:0;width:100%;height:60px;}#brxe-euyduk{background-color:var(--bricks-color-ebytiy);padding-top:12px;padding-right:40px;padding-bottom:12px;padding-left:40px;}@media (max-width: 1100px){#brxe-euyduk{padding-top:2%;padding-right:2%;padding-bottom:2%;padding-left:2%;}}@media (max-width: 767px){#brxe-euyduk{padding-right:5%;padding-left:5%;}}#brxe-irprpb .bricks-nav-menu{flex-direction:column;}#brxe-irprpb .bricks-nav-menu .sub-menu{background-color:rgba(255,0,0,0);}#brxe-irprpb .bricks-nav-menu .sub-menu > li > a{color:var(--bricks-color-kvrdsw);}#brxe-irprpb .bricks-nav-menu .sub-menu > li > .brx-submenu-toggle > *{color:var(--bricks-color-kvrdsw);}#brxe-irprpb .bricks-nav-menu > li > a{color:var(--bricks-color-kvrdsw);}#brxe-irprpb .bricks-nav-menu > li > .brx-submenu-toggle > *{color:var(--bricks-color-kvrdsw);}#brxe-irprpb{font-size:28px;text-align:center;}@media (max-width: 767px){#brxe-irprpb .bricks-nav-menu > li > a{justify-content:center;font-size:28px;font-weight:500;padding-top:20px;padding-bottom:20px;}#brxe-irprpb .bricks-nav-menu > li > .brx-submenu-toggle{justify-content:center;}#brxe-irprpb .bricks-nav-menu{gap:0px;}#brxe-irprpb .bricks-nav-menu > li{margin-right:0;margin-left:0;}#brxe-irprpb .bricks-nav-menu > li > .brx-submenu-toggle > *{font-size:28px;font-weight:500;padding-top:20px;padding-bottom:20px;}#brxe-irprpb .bricks-nav-menu .current-menu-item > a{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu .current-menu-item > .brx-submenu-toggle > *{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu > .current-menu-parent > a{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu > .current-menu-parent > .brx-submenu-toggle > *{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu > .current-menu-ancestor > a{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu > .current-menu-ancestor > .brx-submenu-toggle > *{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu .current-menu-item > a:hover{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu .current-menu-item > .brx-submenu-toggle > *:hover{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu > .current-menu-parent > a:hover{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu > .current-menu-parent > .brx-submenu-toggle > *:hover{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu > .current-menu-ancestor > a:hover{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu > .current-menu-ancestor > .brx-submenu-toggle > *:hover{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu > li:hover > a{color:var(--bricks-color-ebytiy);}#brxe-irprpb .bricks-nav-menu > li:hover > .brx-submenu-toggle > *{color:var(--bricks-color-ebytiy);}#brxe-irprpb .bricks-nav-menu > li > a:hover{background-color:var(--bricks-color-kvrdsw);}#brxe-irprpb .bricks-nav-menu > li > .brx-submenu-toggle:hover{background-color:var(--bricks-color-kvrdsw);}#brxe-irprpb .brx-submenu-toggle{justify-content:center;}#brxe-irprpb .bricks-nav-menu li:hover > .brx-submenu-toggle{background:#db2529;}#brxe-irprpb .bricks-nav-menu li:hover > .brx-submenu-toggle *{color:#fff;}#brxe-irprpb .bricks-nav-menu .sub-menu a{justify-content:center;padding-top:5px;padding-right:0;padding-bottom:5px;padding-left:0;}#brxe-irprpb .bricks-nav-menu .sub-menu button{justify-content:center;padding-top:5px;padding-right:0;padding-bottom:5px;padding-left:0;}#brxe-irprpb .bricks-nav-menu .sub-menu > li > a{font-size:15px;line-height:2em;}#brxe-irprpb .bricks-nav-menu .sub-menu > li > .brx-submenu-toggle > *{font-size:15px;line-height:2em;}#brxe-irprpb .bricks-nav-menu .sub-menu > .current-menu-item > a{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu .sub-menu > .current-menu-item > .brx-submenu-toggle > *{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu .sub-menu > .current-menu-ancestor > a{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu .sub-menu > .current-menu-ancestor > .brx-submenu-toggle > *{color:var(--bricks-color-jyehyf);}#brxe-irprpb .bricks-nav-menu > li:active > a{color:var(--bricks-color-kvrdsw);}#brxe-irprpb .bricks-nav-menu > li:active > .brx-submenu-toggle > *{color:var(--bricks-color-kvrdsw);}#brxe-irprpb .bricks-nav-menu > li:focus > a{color:var(--bricks-color-kvrdsw);}#brxe-irprpb .bricks-nav-menu > li:focus > .brx-submenu-toggle > *{color:var(--bricks-color-kvrdsw);}#brxe-irprpb{height:100vh;overflow:auto;}#brxe-irprpb .bricks-nav-menu .sub-menu > li:focus > a{color:var(--bricks-color-ebytiy);}#brxe-irprpb .bricks-nav-menu .sub-menu > li:focus > .brx-submenu-toggle > *{color:var(--bricks-color-ebytiy);}#brxe-irprpb .bricks-nav-menu .sub-menu .menu-item:focus{background-color:var(--bricks-color-kvrdsw);}}#brxe-shupqg{width:100%;text-align:center;}#brxe-hylhol{align-items:center;}@media (max-width: 767px){#brxe-hylhol{align-items:center;justify-content:center;align-self:center !important;}}#brxe-nekipa{display:none;}@media (max-width: 767px){#brxe-nekipa{background-color:var(--bricks-color-ebytiy);position:absolute;overflow:auto;}}#brxe-pmctra{margin-bottom:20px;text-align:center;}@media (max-width: 1100px){#brxe-pmctra{font-size:45px;}}@media (max-width: 767px){#brxe-pmctra{font-size:28px;}}#brxe-twlwdh{font-size:22px;line-height:1.5em;font-family:"Space Mono";text-align:center;color:var(--bricks-color-jyehyf);}@media (max-width: 1100px){#brxe-twlwdh{font-size:17px;}}#brxe-dcqnmg{align-items:center;}#brxe-jhipxo{padding-top:2%;padding-right:15%;padding-bottom:2%;padding-left:15%;margin-bottom:30px;}@media (max-width: 1100px){#brxe-jhipxo{padding-top:50px;padding-right:5%;padding-left:5%;}}@media (max-width: 767px){#brxe-jhipxo{padding-top:30px;}}#brxe-nolxqn{font-size:20px;line-height:1.2em;margin-bottom:20px;}.brxe-gfirrl .brxe-utrqgl.brxe-image:not(.tag){object-fit:cover;aspect-ratio:1;}.brxe-gfirrl .brxe-utrqgl.brxe-image img{object-fit:cover;aspect-ratio:1;}.brxe-gfirrl .brxe-utrqgl.brxe-image{width:100%;}@media (max-width: 1100px){.brxe-gfirrl .brxe-utrqgl.brxe-image:not(.tag){aspect-ratio:1.8;}.brxe-gfirrl .brxe-utrqgl.brxe-image img{aspect-ratio:1.8;}}.brxe-gfirrl .brxe-gvnhol.brxe-heading{font-size:22px;margin-top:20px;margin-bottom:8px;}@media (max-width: 767px){.brxe-gfirrl .brxe-gvnhol.brxe-heading{font-size:18px;}}.brxe-gfirrl .brxe-aqwxph.brxe-text-link{font-size:15px;color:var(--bricks-color-fhghni);font-weight:500;font-family:"Poppins";text-transform:capitalize;margin-top:0;}#brxe-emgkpv{display:grid;align-items:initial;grid-gap:80px 10px;grid-template-columns:repeat(4,1fr);}@media (max-width: 1100px){#brxe-emgkpv{grid-template-columns:1fr 1fr;}}@media (max-width: 767px){#brxe-emgkpv{grid-gap:30px;grid-template-columns:auto;}}#brxe-qsbept{align-items:center;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;}#brxe-nvjljf{padding-bottom:130px;}@media (max-width: 1100px){#brxe-nvjljf{padding-right:2%;padding-left:2%;}}@media (max-width: 767px){#brxe-nvjljf{padding-bottom:80px;}}#brxe-cisocq input[type=search]{border:0;width:100%;}#brxe-cisocq{display:flex;flex-direction:row-reverse;width:70%;}#brxe-cisocq button{width:23px;font-weight:800;color:#aaa;padding-left:20px;height:48px;}#brxe-cisocq form{border:1px solid #aaa;font-size:16px;font-weight:300;}#brxe-cisocq input[type=search]::placeholder{color:#aaa;}#brxe-cisocq form{flex-direction:row-reverse;}@media (max-width: 1100px){#brxe-cisocq form{font-size:14px;}}@media (max-width: 767px){#brxe-cisocq{width:100%;}}#brxe-iyvrhn{align-self:center !important;justify-content:center;align-items:center;margin-bottom:65px;padding-top:10px;padding-right:10px;padding-bottom:10px;padding-left:10px;}@media (max-width: 1100px){#brxe-iyvrhn{padding-right:20px;padding-left:20px;}}@media (max-width: 767px){#brxe-iyvrhn{margin-bottom:50px;padding-top:2%;padding-bottom:2%;}}#brxe-bdkqqa{font-size:20px;line-height:1.2em;margin-bottom:20px;}@media (max-width: 1100px){#brxe-bdkqqa{margin-bottom:10px;}}.brxe-upkbms .brxe-vsmret.brxe-image:not(.tag){object-fit:cover;aspect-ratio:1.68;}.brxe-upkbms .brxe-vsmret.brxe-image img{object-fit:cover;aspect-ratio:1.68;}.brxe-upkbms .brxe-vsmret.brxe-image{width:100%;}.brxe-upkbms .brxe-esrdym.brxe-heading{font-size:18px;margin-top:20px;margin-bottom:15px;}@media (max-width: 1100px){.brxe-upkbms .brxe-esrdym.brxe-heading{font-size:24px;}}@media (max-width: 767px){.brxe-upkbms .brxe-esrdym.brxe-heading{line-height:1.2em;}}.brxe-upkbms .brxe-phkxvm.brxe-text-link{font-size:16px;color:var(--bricks-color-fhghni);font-weight:500;font-family:"Poppins";text-transform:capitalize;margin-top:0;}@media (max-width: 1100px){.brxe-upkbms .brxe-phkxvm.brxe-text-link{font-size:18px;}}#brxe-xogzaz{display:grid;align-items:initial;grid-gap:35px 30px;grid-template-columns:repeat(4,1fr);padding-top:10px;padding-bottom:10px;}@media (max-width: 1100px){#brxe-xogzaz{grid-template-columns:1fr 1fr;}}@media (max-width: 767px){#brxe-xogzaz{grid-gap:30px;grid-template-columns:auto;}}#brxe-rjflpx{margin-top:50px;}#brxe-rjflpx .bricks-pagination ul .page-numbers{font-size:32px;font-weight:600;color:var(--bricks-color-fhghni);}#brxe-rjflpx .bricks-pagination ul .page-numbers.current{color:#333;}#brxe-rjflpx .bricks-pagination ul .page-numbers:hover{color:var(--bricks-color-kvrdsw);}#brxe-rjflpx .bricks-pagination ul .page-numbers.current:hover{color:#333;}#brxe-rjflpx .bricks-pagination{justify-content:center;}@media (max-width: 1100px){#brxe-rjflpx .bricks-pagination ul .page-numbers{font-size:25px;}#brxe-rjflpx ul{gap:10px;}}@media (max-width: 767px){#brxe-rjflpx .bricks-pagination ul .page-numbers{font-size:20px;}}#brxe-duirkh{align-self:center !important;align-items:center;}@media (max-width: 1100px){#brxe-duirkh{padding-top:50px;}}#brxe-lbxqyv{padding-top:25px;padding-bottom:130px;}@media (max-width: 1100px){#brxe-lbxqyv{padding-right:2%;padding-left:2%;}}@media (max-width: 767px){#brxe-lbxqyv{padding-bottom:50px;}}#brxe-fcjhal{font-size:24px;font-weight:600;margin-bottom:20px;}#brxe-afwsbe .bricks-nav-menu > li{margin-left:0;}#brxe-afwsbe .bricks-nav-menu{flex-direction:column;gap:2px;}#brxe-afwsbe{font-size:16px;line-height:1.75em;}#brxe-afwsbe .bricks-nav-menu > li > a{color:var(--bricks-color-jyehyf);}#brxe-afwsbe .bricks-nav-menu > li > .brx-submenu-toggle > *{color:var(--bricks-color-jyehyf);}#brxe-afwsbe .bricks-nav-menu > li:hover > a{color:var(--bricks-color-kvrdsw);}#brxe-afwsbe .bricks-nav-menu > li:hover > .brx-submenu-toggle > *{color:var(--bricks-color-kvrdsw);}@media (max-width: 991px){#brxe-afwsbe .bricks-nav-menu{gap:5px;}}#brxe-nsxkvt{width:100%;}#brxe-npkjik{font-size:18px;line-height:1.4;box-shadow:inset 0 -8px 0 0 rgba(0,154,253,.5);width:fit-content;margin-bottom:10px;}#brxe-csgpgc .bricks-nav-menu > li{margin-left:0;}#brxe-csgpgc .bricks-nav-menu{flex-direction:column;gap:2px;}#brxe-csgpgc{font-size:14px;line-height:1.75em;font-weight:400;}#brxe-csgpgc .bricks-nav-menu > li > a{color:var(--bricks-color-jyehyf);font-family:"Poppins";}#brxe-csgpgc .bricks-nav-menu > li > .brx-submenu-toggle > *{color:var(--bricks-color-jyehyf);font-family:"Poppins";}#brxe-csgpgc .bricks-nav-menu > li:hover > a{color:var(--bricks-color-kvrdsw);}#brxe-csgpgc .bricks-nav-menu > li:hover > .brx-submenu-toggle > *{color:var(--bricks-color-kvrdsw);}@media (max-width: 991px){#brxe-csgpgc .bricks-nav-menu{gap:5px;}#brxe-csgpgc{font-size:16px;}}#brxe-csosyp{font-size:18px;line-height:1.4;box-shadow:inset 0 -8px 0 0 rgba(0,154,253,.5);width:fit-content;margin-bottom:10px;}#brxe-erenup .bricks-nav-menu > li{margin-left:0;}#brxe-erenup .bricks-nav-menu{flex-direction:column;gap:2px;}#brxe-erenup{font-size:14px;line-height:1.75em;font-weight:400;}#brxe-erenup .bricks-nav-menu > li > a{color:var(--bricks-color-jyehyf);}#brxe-erenup .bricks-nav-menu > li > .brx-submenu-toggle > *{color:var(--bricks-color-jyehyf);}#brxe-erenup .bricks-nav-menu > li:hover > a{color:var(--bricks-color-kvrdsw);}#brxe-erenup .bricks-nav-menu > li:hover > .brx-submenu-toggle > *{color:var(--bricks-color-kvrdsw);}@media (max-width: 991px){#brxe-erenup .bricks-nav-menu{gap:5px;}#brxe-erenup{font-size:16px;}}#brxe-dwmuwl{font-size:18px;line-height:1.4;box-shadow:inset 0 -8px 0 0 rgba(0,154,253,.5);width:fit-content;margin-bottom:10px;}#brxe-lqqgrp .bricks-nav-menu > li{margin-left:0;}#brxe-lqqgrp .bricks-nav-menu{flex-direction:column;gap:2px;}#brxe-lqqgrp{font-size:14px;line-height:1.75em;font-weight:400;}#brxe-lqqgrp .bricks-nav-menu > li > a{color:var(--bricks-color-jyehyf);font-family:"Poppins";}#brxe-lqqgrp .bricks-nav-menu > li > .brx-submenu-toggle > *{color:var(--bricks-color-jyehyf);font-family:"Poppins";}#brxe-lqqgrp .bricks-nav-menu > li:hover > a{color:var(--bricks-color-kvrdsw);}#brxe-lqqgrp .bricks-nav-menu > li:hover > .brx-submenu-toggle > *{color:var(--bricks-color-kvrdsw);}@media (max-width: 991px){#brxe-lqqgrp .bricks-nav-menu{gap:5px;}#brxe-lqqgrp{font-size:16px;}}#brxe-simimc{width:100%;display:grid;align-items:initial;grid-template-columns:2fr 3fr;}@media (max-width: 767px){#brxe-simimc{grid-template-columns:auto;grid-gap:20px;}}#brxe-emuuqb{font-size:18px;margin-bottom:10px;}@media (max-width: 991px){#brxe-emuuqb{font-size:24px;}}#brxe-stkipv{font-size:18px;margin-bottom:10px;}#brxe-dcgryc .repeater-item:nth-child(1):hover{color:var(--bricks-color-ebytiy);}#brxe-dcgryc .repeater-item:nth-child(2):hover{color:var(--bricks-color-ebytiy);}#brxe-dcgryc .repeater-item:nth-child(3):hover{color:var(--bricks-color-ebytiy);}#brxe-dcgryc{gap:14px;flex-direction:column;flex-direction:row;font-size:15px;color:var(--bricks-color-kvrdsw);display:flex;justify-content:flex-start;}#brxe-dcgryc li{border:1px solid var(--bricks-color-kvrdsw);border-radius:50%;}#brxe-dcgryc li.has-link a,#brxe-dcgryc li.no-link{width:39px;aspect-ratio:1;height:39px;}#brxe-dcgryc li.has-link a:hover,#brxe-dcgryc li.no-link:hover{background-color:var(--bricks-color-kvrdsw);}#brxe-dcgryc li:hover{transform:rotateZ(8deg);border-radius:50%;}#brxe-dcgryc{width:fit-content;}#brxe-dcgryc a{border-radius:50%;}@media (max-width: 991px){#brxe-cccede{width:100%;}}#brxe-hlezef{width:100%;}#brxe-ygkojp{padding-right:0;padding-left:0;display:grid;align-items:initial;grid-template-columns:27% auto 30%;}@media (max-width: 991px){#brxe-ygkojp{grid-template-columns:auto;grid-gap:30px;}}@media (max-width: 767px){#brxe-ygkojp{grid-gap:30px;}}#brxe-prolvy{padding-top:60px;padding-right:30px;padding-bottom:60px;padding-left:30px;border-top:1px solid var(--bricks-color-jyehyf);}@media (max-width: 991px){#brxe-prolvy{padding-top:30px;padding-right:20px;padding-bottom:30px;padding-left:20px;}}#brxe-yfgvyl{color:var(--bricks-color-ebytiy);font-size:13px;font-family:"Open Sans";}@media (max-width: 767px){#brxe-yfgvyl{font-size:12px;}}#brxe-vlxpov{color:var(--bricks-color-ebytiy);font-size:13px;font-family:"Open Sans";}@media (max-width: 767px){#brxe-vlxpov{font-size:12px;}}#brxe-jtliuc{color:var(--bricks-color-ebytiy);font-size:13px;font-family:"Open Sans";}@media (max-width: 767px){#brxe-jtliuc{font-size:12px;}}#brxe-kwjett{justify-content:center;align-items:center;align-self:center !important;flex-direction:row;column-gap:16px;}#brxe-rhrowm{padding-top:60px;padding-bottom:60px;background-color:#222;margin-bottom:40px;}.breadcrumb{list-style:none;margin:0;padding-inline-start:0;}.breadcrumb li{margin:0;display:inline-block;position:relative;}.breadcrumb li::after{content:" > ";margin-left:5px;margin-right:5px;}.breadcrumb li:last-child::after{display:none;}*{outline:none !important;}table{background-color:transparent;width:100%;-webkit-margin-after:15px;margin-block-end:15px;font-size:.9em;border-spacing:0;border-collapse:collapse;}table tbody>tr:nth-child(odd)>td,table tbody>tr:nth-child(odd)>th{background-color:hsla(0,0%,50.2%,.0705882353);}table td,table th{padding:15px !important;line-height:1.5;vertical-align:top;border:1px solid hsla(0,0%,50.2%,.5019607843) !important;}table tbody tr:hover>td,table tbody tr:hover>th{background-color:hsla(0,0%,50.2%,.1019607843) !important;}table h1,table h2,table h3,table h4{margin:10px 0 !important;}@media only screen and (max-width: 600px){table td,table th{padding:6px !important;}}.formkit-powered-by-convertkit-container{display:none !important;}.formkit-form div[data-style='clean']{padding:0 !important;margin-bottom:15px;max-width:640px;}.formkit-input,button.formkit-submit.formkit-submit{border-radius:0 !important;}